Insights - Page 2 of 10

Care Unfiltered

Conrad Pereira: 100 Clients in 2 Years and Why It Isn’t About Tracking Billable Hours

Conrad Pereira and Elizabeth Keene, a husband and wife duo, launched Senior Helpers New Mexico in 2024 after watching a family member struggle to search for suitable senior home care. That experience showed them what kind of agency they’d want for their loved ones. So,…

Mai Le9 July 2026

Care Unfiltered

See Why Dr. Michelle Rankine Wins 85% of Her Business Through Referrals

Every time I speak with Dr. Michelle Rankine, she challenges the ideas I hold about senior care. Michelle owns a Right at Home franchise that serves the north Dallas suburbs in Texas, and supports approximately 2,000 hours of care per week. She sat down with…

Mai Le9 July 2026

Care Unfiltered

Alan Wikman of SYNERGY Grew His Business by Measuring Everything

Sensi has worked with Alan Wikman and his SYNERGY HomeCare franchise in Prescott, Arizona for a couple of years and one thing has always stood out: Alan thinks about his business differently than most agency owners I talk to. Alan lets data drive every decision.…

Mai Le9 July 2026

Care Unfiltered

Beth Copeland: Hire Before You’re Ready, A Counter-Intuitive Growth Strategy

Beth Copeland has been running Griswold Home Care for Sussex and Kent Counties since 2014. What started with 80 clients has grown to 7,600 hours of care per week with 260 caregivers, surpassing a $10 million milestone. Her agency had a 36% increase in revenue…

Mai Le9 July 2026

Care Unfiltered

Juan Tuason: Why AI Won’t Save Home Care Unless It Saves the Caregiver First

Juan is the founder and CEO of Paragon Home Care in Northern Virginia, founding partner of Paragon Assisted Living, and is a Dranesville District Commissioner on Fairfax County’s Commission on Aging. He leads a network of care services dedicated to helping older adults live with…

Mai Le2 July 2026

Deedre Schuckert of Resthaven onstage: Innovation senior care facility

Customer Stories

The Courage to Try:
Behind Resthaven’s Strategic Decision to Partner With Sensi.AI

Resthaven is a 81-year-old faith-based nonprofit senior living organization in Holland, Michigan. It operates across the full care continuum: assisted living, independent living, and skilled nursing. President and CEO of Resthaven Deedre Schuckert starts every board meeting with one question: What is the biggest risk…

Mai Le17 June 2026

Customer Stories

Carlos Camacho of Always Best Care Uses Sensi to Support Seniors Who Can’t Afford More

Home care owners often mention wanting to serve their community. Carlos Camacho, owner of Always Best Care Senior Services - Home Care Services in El Paso, is actually doing it. The way he set up his program is also a masterclass in smart growth. …

Mai Le28 May 2026

Care Unfiltered

Cut Through the AI Noise in Home Care

Your inbox is full. Every pitch hits exactly the right note. And the problems they solve are indistinguishable from one another. What is it? AI noise.

Mai Le22 May 2026

sensi ceo romi gubes speaking at an event

Care Unfiltered

Why Veterans Need Sensi Care Intelligence

Romi Gubes is CEO and cofounder of Sensi.AI, the world's first Agentic Operating System for senior care. While numbers vary, up to 86% of veterans don't use their VA health benefits. That's a striking gap for a population that lives longer than average yet carries…

Mai Le22 May 2026

Care Unfiltered

Home Care Has Been Flying Blind for Decades: Not Anymore

Sensi.AI founder and CEO Romi Gubes on the senior care crisis, care intelligence, and what seven years of real-world audio data teaches you about keeping seniors safe. Before Sensi, I was a software engineer, working at Fortune 500 companies. I knew I would build…

Mai Le22 May 2026

Conrad Pereira: 100 Clients in 2 Years and Why It Isn’t About Tracking Billable Hours

See Why Dr. Michelle Rankine Wins 85% of Her Business Through Referrals

Alan Wikman of SYNERGY Grew His Business by Measuring Everything

Beth Copeland: Hire Before You’re Ready, A Counter-Intuitive Growth Strategy

Juan Tuason: Why AI Won’t Save Home Care Unless It Saves the Caregiver First

The Courage to Try:
Behind Resthaven’s Strategic Decision to Partner With Sensi.AI

Carlos Camacho of Always Best Care Uses Sensi to Support Seniors Who Can’t Afford More

Cut Through the AI Noise in Home Care

Why Veterans Need Sensi Care Intelligence

Home Care Has Been Flying Blind for Decades: Not Anymore

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